Know Your Target Market - Resources
How to do market research
http://www.brain.org.za/factsheets/managing/market_research/market_research.html
How to put together a marketing plan
http://www.brain.org.za/factsheets/managing/marketing/marketing_plan.html
Writing a business plan
http://www.businesspartners.co.za/Bus_info/BusinessPlan.htm
Business Partners was formerly known as the Small Business Development Corporation of South Africa.
Checklist for starting and running a business
http://www.businesspartners.co.za/Bus_info/CheckList.htm
Determining your market share
http://www.businesspartners.co.za/Bus_info/MarketShare.htm
Key Success Factors for Entrepreneurs
http://www.businesspartners.co.za/Media/features/KeyFactors.pdf
Business Referral and Information Network for Small Business in South Africa
http://www.brain.org.za/
Good support information for marketing processes
LogoTypes
http://www.logotypes.ru/default_e.asp
This site provides hundreds of examples of company and product logos.
How Stuff Works: How Marketing Plans Work
http://money.howstuffworks.com/marketing-plan9.htm
An excellent step-by-step guide to marketing, also includes a helpful glossary of terms.
How to Write a Press Release
http://www.prweb.com/pressreleasetips.php
Provides specific press release tips and guidelines.
Marketing Basics
http://tenonline.org/art/mm1.html
Provides easy to understand descriptions of marketing, marketing research and the marketing plan.
United States Small Business Association
http://www.sba.gov/starting_business/marketing/basics.html
Excellent resource on marketing strategies when starting your own business.
The Advertising Standards Authority of South Africa
http://www.asasa.org.za/
QuackWatch: Questionable Advertisements
http://www.quackwatch.org/#ads
Examples of fraudulent advertisements of health products
What Do Advertisements Tell Us About Being a Man or Being a Woman?
http://www.media-awareness.ca/english/resources/educational/handouts/body_image/tpoh_what_do_ads_tell_us.cfm
Lifestyle Tobacco Ads: Sports, Fitness & The Great Outdoors
http://www.media-awareness.ca/english/resources/educational/handouts/tobacco_advertising/lifestyle_ads.cfm
Tobacco Ads That Would Appeal to Young Smokers
http://www.media-awareness.ca/english/resources/educational/handouts/tobacco_advertising/young_smokers_ele.cfm
Food advertising strategies
http://www.media-awareness.ca/english/resources/educational/handouts/advertising_marketing/food_ad_strategies.cfm
Tricks of the Trade: Strategies for Tobacco Advertising
http://www.media-awareness.ca/english/resources/educational/handouts/tobacco_advertising/tricks_of_the_trade.cfm
Rules For Advertising to Kids
http://www.media-awareness.ca/english/resources/educational/handouts/advertising_marketing/kids_advertising_rules.cfm
Marketing to Teens - Advertising Strategies
http://www.media-awareness.ca/english/resources/educational/handouts/advertising_marketing/mtt_advertising_strategies.cfm
South African Education Portal
http://www.thutong.org.za
Thutong, the South African Education Portal has a growing number of resources for curriculum support.